I Do My Own PR - How to do PR. Do your own PR

Over 12 million people have seen a small business in the media that has used one of our DIY PR kits.

WE'RE WITH YOU EVERY STEP OF THE WAY

Think of us as your expert-friend-in-the-industry; there to show you the way, give you the
benefit of our experience and, if you opt for one of our done-with-you packages, you'll get time
with our PR experts.

We'll tell you your best story angle, give you the right media contacts, check everything
before you press go and answer any follow up questions.

LIKE YOU, WE HAD AN 'AHA' MOMENT... AND WE ACTED ON IT

After 20+ years of advising some of the world's most loved brands on how to get free media exposure, we decided to spend more time with the people that were inspiring us the most. The people with guts, taking risks; the decision makers - people like you.

You're smart. You know getting your small business into the media will accelerate its growth; it will send a message to watch out because you're on a mission.

The biggest hurdle for you and your small business is knowing how to get your business exposure in the media without paying the high costs of a PR agency.

We hope the day you can afford to outsource your PR to an agency comes quickly, but until that day, you need to bridge the gap. How? By doing it yourself. By getting connected to the right journalists and playing the publicity game all successful entrepreneurs play.

We've levelled the playing field. Our DIY PR kits teach you how to do your own PR. Anyone can use them, regardless of experience. They're simple to use and are already making small businesses famous.

Jocelyne Simpson led the PR accounts for brands such as Coca-Cola, American Express, Disney, Kellogg's and LEGO before focusing solely on small businesses.

Jocelyne's career highlights

From saving the Great Barrier Reef to
launching Coke Zero.

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Leading the global team to launch Underwater Earth’s Catlin Seaview Survey in conjunction with Google. Within 24 hours of launch, 82 million unique users had engaged with the launch globally.

Launching the world’s most expensive rum for Angostura in 14 countries at $25,000 a bottle.

Launching Coke Zero.

Seeing people who've used our DIY PR kits in the media, knowing they've done it themselves.

Nik Robinson's been a creative director, radio broadcaster & head of content. He's been on both sides of the fence, approving headlines and creating his own.

Nik's career highlights

From hosting a show with Bob Geldof
to creating a world first.

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Convincing his old boss, Sir Bob Geldof, to co-present his radio show for a night on the Triple M Network.

World first taking the Vevo brand into radio creating a national 3hr weekly show called ‘Planet Vevo’ across the SCA radio network.

Having his typographic work exhibited at The Design Museum London alongside Philippe Starck's furniture exhibition.

JUST A FEW OF THE MEDIA WE'VE WORKED WITH
TO SECURE COVERAGE FOR CLIENTS

LET'S GET STARTED

OUR KEY ADVISORS

Meet some of our expert friends-in-the-industry, who support us and keep us our toes.

Ryan O'Sullivan

Director Ad-Tech Asia Pacific & Japan
Ooyala

Gabi Conlon

Head of Brand, Apps and Platforms Marketing
Google Australia and New Zealand.

Oscar Trimboli

Speaker and Author and executive coach

OUR PARTNERSHIPS

We love partnering up with other ambitious organisations who see the value in our products to help startups, small businesses and social enterprises.

We are the official PR partner of fintech startup incubator, Stone and Chalk. They think of us as their go-to friendly PR experts.

We work with Connecting Up to provide PR support to over 28,000 charities and NFPs.

5 OUT OF 5 STARS

Money Back Guarantee
Our approach is refreshingly straight up & honest. If you purchase any kit and you don't think it will benefit
your business, we will refund you within 7 days of purchase. If we also think after working with you 1:1 we don't think this is the best use of your time or money we will refund you in full.