Over 25 million people have seen a small business in the media that has used one of our DIY PR kits.

Over 25 million people have seen a small business in the media that has used one of our DIY PR kits.

"WE LAUNCHED TO 1.7 MILLION PEOPLE""WE ENDED UP ON BREAKFAST TV & RADIO""THE SALES CALLS STARTED AT 5.34AM""THIS WAS THE BEST INVESTMENT I EVER MADE!""IT VALIDATED ALL OUR EFFORTS TO DATE""YOU GET ONE CHANCE TO LAUNCH. DO IT RIGHT""WE GOT AN INVESTMENT OFFER!"

LAUNCHING TO THE MEDIA DOES AMAZING THINGS.

"WE LAUNCHED TO 1.7 MILLION PEOPLE""WE ENDED UP ON BREAKFAST TV & RADIO""THE SALES CALLS STARTED AT 5.34AM""THIS WAS THE BEST INVESTMENT I EVER MADE!""IT VALIDATED ALL OUR EFFORTS TO DATE""YOU GET ONE CHANCE TO LAUNCH. DO IT RIGHT""WE GOT AN INVESTMENT OFFER!"

LAUNCHING TO THE MEDIA DOES AMAZING THINGS

SEE HOW SAM LAUNCHED WITH US

Who is Launch Me for? Like Sam you're most likely a startup doing something a little different or you're a small business launching a new product or service.

We put you in the launch camp if your product is ready, your website is live, you've ironed out any major kinks & you haven't told the media that you've launched yet.

Once a story is published, other media outlets will class your launch as old news. You get one chance to launch, so do it the right way.

Some of Sam's coverage

SEE HOW SAM LAUNCHED WITH US

Who is Launch Me for?

Like Sam you're most likely a startup doing something a little different or you're a small business launching a new product or service.

We put you in the launch camp if your product is ready, your website is live, you've ironed out any major kinks & you haven't told the media that you've launched yet.

Once a story is published, other media outlets will class your launch as old news. You get one chance to launch, so do it the right way.

HOW IT WORKS

The process is run online, so you work around your own schedule.
It's easy to follow and it's quick - we've had users reach out to the media within 4 hours of logging in for the first time.
The process is built for success so you also get one-on-one time with one of our experts to guide you through.

Below is how PARK Social Soccer founder, Sam, went through the Gold process to launch his brand. 

1

Sam filled in the Discovery Worksheet.
He emailed it to us - this told us everything we needed to know about his business.

45 mins of Sam's time

2

1:1 session.
At the end of the session, Sam knew his pitch story and which media to talk to. ^
Sessions are in person, on the phone or via webcam.

1 hour - together

3

Media contacts

We prepared a media list just for Sam. It included every journalist, show producer or presenter we thought he should talk to. We provided the contact details for each.

4

Worked through the 3 Step online process.
Sam downloaded the templates & prepared his media materials. He emailed them to us to check.*

3 hours of Sam's time

5

Time to reach out to the media.
Sam was then ready to begin his media outreach.

As part of the package, he got 30 days phone & email support from Jocelyne while he approached the media. She was like a cheerleader. People love this as we advise them in real-time and that means an even greater chance of success.

60 mins of Sam's time
(and support from us)

Coverage results

^Bronze gets a 20 min call. Silver 30 mins and Gold 60 mins. *We only check materials and give 30 days support on Silver & Gold.

HOW IT WORKS

The process is run online, so you work around your own schedule. It's easy to follow and it's quick - we've had users reach out to the media within 4 hours of logging in for the first time. You get 1:1 time with Jocelyne to guide you through.

Below is how PARK Social Soccer founder, Sam, went through the Gold process to launch his brand. 

1

Sam filled in the Discovery Worksheet.
He emailed it to us - this told us everything we needed to know about his business.

45 mins of Sam's time

2

1:1 session.
At the end of the session, Sam knew his pitch story and which media to talk to. ^
Sessions are in person, on the phone or via webcam.

1 hour - together

3

Worked through the 3 Step online process.
Sam downloaded the templates & prepared his media materials. He emailed them to us to check.*

3 hours of Sam's time

4

Time to reach out to the media.
Sam was then ready to begin his media outreach.

As part of the package, he got 30 days phone & email support from Jocelyne while he approached the media. She was like a cheerleader. People love this as we advise them in real-time and that means an even greater chance of success.

60 mins of Sam's time
(and support from us)

Coverage results

^Bronze gets a 20 min call. Silver 30 mins and Gold 60 mins. *We only check materials and give 30 days support on Silver & Gold.

TAKE OUR FREE ASSESSMENT

Our users have appeared in these media. You could too.
Will doing your own PR help your business get valuable media exposure?
We’ll only work with you if we think the answer’s “YES”.

TAKE OUR FREE ASSESSMENT

Our users appeared in these media. You could too. Will doing your own PR help your business get valuable media exposure? We’ll only work with you if we think the answer’s “YES".

PRICING

You get one chance to launch to the media. Having us guiding you on your launch will give you the
best chance of success. You choose the level of expert guidance you want.

This is great value. If you engaged our PR agency, Good Citizens, to do your launch for you,
it would cost you anything from $10,000 to $35,000.

BRONZE

$797

1 x single payment  

50 media contacts  

Examples and tips  

Templates to copy  

Personalised video advice  

Updated media list  

Media materials check

Email support 30 days

Phone support 30 days

SILVER

$1847

1 x single payment  

75 media contacts  

Examples and tips  

Templates to copy  

1:1 working session 30 mins  

Updated media list  

Media materials check  

Email guidance (30 days)  

Phone guidance 30 days

GOLD - Most Popular

$2397

1 x single payment  

Bespoke media contacts list  

Examples and tips  

Templates to copy  

1:1 working session 1 hr  

Updated media list  

Media materials check  

Email guidance (30 days)  

Phone guidance (30 days)  

All prices are quoted in Australian $. Prices do not include GST which will be added at checkout.

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100% Money Back Guarantee
Our approach is refreshingly straight up & honest. If you purchase any kit and you don't think it will benefit your business, we will refund you within 7 days of purchase prior to any 1:1 session or time. If we also think after working with you 1:1 we don't think this is the best use of your time or money we will refund you in full. 

family-shot1

“The phones started ringing at 5.34am with sales
calls the moment our story ran nationally!"

Aaron & Jasmin Telford

Launched Baxter Blue glasses with I Do My Own PR
testi-sam

"I followed the process and from a single piece of
coverage  we got 75 sales within 48 hours"

Sam Davy

Launched PARK Social Soccer with I Do My Own PR
Hawkesteam

"I woke up to blanket national coverage. We're now
stocked in over 350 outlets including Coles nationally"

Nathan Lennon

Launched Hawke's Brewing Co with I Do My Own PR

WE'RE RIGHT THERE WITH YOU

Never written a press release or spoken to a journalist? No problem.
I Do My Own PR gives you a simple process to follow and gives you one-to-one access to Jocelyne. She'll tell you what to say, check everything and give you the right media contacts. So you’re never on your own.

WE'RE RIGHT THERE WITH YOU

Never written a press release or spoken to a journalist? No problem. I Do My Own PR gives you a simple process to follow and gives you one-to-one access to our PR professionals. We tell you what to say, check everything and give you the right media contacts. So you’re never on your own.

BENEFITS OF OUR KITS

PROVEN PROCESS

A step by step process that shows you how to get free publicity.

MEDIA CONTACTS

We'll share the right contacts with you. It's about quality, not quantity.

1:1 HAND HOLDING

World-class experts on hand to help you at the crucial parts.

COST EFFECTIVE

Our kits offer a solution to fit your budget.

MONEY BACK GUARANTEE

If it's not going to benefit your business we'd rather sleep easy and give you a refund.

SIMPLICITY

When things are simple, they're easy to follow. Everything is split into modules.

YOU PICK THE PACE

We've had clients reach out to the media within 4 hrs. You pick how quickly you want to go.

RIGHT FIRST TIME

Don't waste your valuable time second-guessing. 

paul

Paul Colgan, Editor-in-chief. Business Insider

“It’s always refreshing to hear directly from a business owner.
Nobody can express the passion and give you the authentic insights and
information on their market as a founder can.”

adam d

Adam D, Founder. Stampp

"As a start-up needing PR but with no big Budget, I Do My Own PR was a godsend.
1:1 service outstanding. Highly recommend these guys."

Julia Hill

Julia Hill, Founder. Luxe Walls

"Working with I Do My Own PR was one of the best decisions we made. The support is amazing!
28 pieces of coverage so far including TV & radio!"

aaron

Aaron Telford, Founder. Baxter Blue Eyewear

"We appeared on the Channel 9 News. We've had the best sales month ever.
We're running out of product!"

pete

Pete Klestov, Co-founder. Local Mum

"Getting access to Jocelyne was amazing. She told us our pitch
and gave us the media contacts."

sam

Sam Davy, Chief Ball Officer. Soccer Park Social

 "These guys are super helpful. You only get one chance to
launch and you have to do it right."
 

ben

Ben Fletcher, Managing Director. Generate

 "Within three hours, someone in our office with no prior PR
experience was rolling out multiple stories."

dave gi

Dave Gibson, Co-founder. Hawkes Brewing Co

"They have totally demystified PR. Simple to use and loads of support.
We use them all the time as a sounding board."

Mark2

Mark McOnie, Founder. Branch Out

"Really appreciate the support, it's beyond what I expected
to be honest so I'm very grateful."

Kelly

Kelly Hartigan, Level Clothing

"Having real-time access to Jocelyne on the phone & email
as we launched to the media was amazing."

james

James Bruce, Founder. StrangeLove Beverage Co.

"It's a process I have gone back to again and again.
I recommend it without any hesitation!"

sarah

Sarah Donges, Founder. Box For Monkeys

"They are incredibly honest about what they can do for your business.
You get targeted ideas rather than a blanket approach with no results. "

mario

Mario Augusto, Founder. Purposit

"These guys are super helpful and seriously connected."

YOUR LAUNCH TEAM

nikandjoce
All logos for home page

Over the last 20 years, Jocelyne Simpson and Nik Robinson have advised some of the world’s most loved brands on how to get free media exposure. Between them, they have launched drinks, airlines, deodorants, computer games, Hollywood blockbusters, radio shows and more.

For eight years now, they have focussed on startups & small businesses like yours. You have 1:1 help and direct access to Jocelyne and Nik for your launch.

stone and chalk_ido

We are the official PR partner of fintech startup incubator, Stone and Chalk. They think of us as their go-to friendly PR experts.

Connecting up_i do my own pr

We work with Connecting Up to provide PR support to over 28,000 charities and NFPs.

The Tramway Substation, 10 Hancock Street, Rozelle, Sydney, NSW, Australia.
© 2018. I Do My Own PR. All rights reserved. ABN 12 167 892 613