31+ million people have seen a small business in the media that has used one of our DIY PR kits.
HOW IT WORKS
This kit shows you five different ways to get into the media so you have plenty of options for getting media coverage to use over the course of the year.
There are three packages - Bronze, Silver and Gold. We'll be by your side at the beginning and then lead through the process via modules and steps.
It’s easy to follow and we’ll give you all the worksheets and templates you need to help you along the way. We’ll even share our media contacts with you.
We’ll help you work out what your stories are for the year, how to go about pulling these stories together and if you choose Silver or Gold, we’ll even check your media materials for your first campaign.
And if as the year progresses you decide you want more time with us, you can always buy either an hour 1:1 session for AUD$575 or a 30 minute 1:1 session for AUD$337 with one of our PR experts. Sessions can face to face on the phone or webcam.
DO YOU QUALIFY TO WORK WITH US?
Our users have appeared in these media. You could too.
Will doing your own PR help your business get valuable media exposure?
We’ll only work with you if we think the answer’s “YES”.
DO YOU QUALIFY TO WORK WITH US?
Our users appeared in these media. You could too. Will doing your own PR help your business get valuable media exposure? We’ll only work with you if we think the answer’s “YES".
We believe that having an expert on hand will give you the best chance of success.
That's why we've created the 'done-with-you' packages - you choose the level of
expert guidance you want.
We believe that having an expert on hand will give you the best chance of success. You choose the level of expert guidance you want.
All prices are quoted in Australian $. Prices do not include GST which will be added at checkout.
These are the modules you will use to get your business
in the media over next 12 months.
These are the modules you will use to get your business in the media over next 12 months.
Roll over to learn more
A news story is when you have something new to say like a new product launching,
a high profile staff member joining your company, new research to share, something topical or a quirky
angle. The key is your story must be new and interesting.
Product reviews work best for businesses with physical
products that can be sent to the media to trial.
They also work really well for things like apps, services and experiences and are a great way of building trust
in your products and brand.
There are two kinds of events - ones that the public can attend and ones that are invitation only. Both can result in media coverage if approached in the right way.
Many publications run gift guides in the lead up to special occasions like Christmas and Father’s Day. As with product reviews, these work better for physical products and for things
like services and experiences eg spa treatments,
paint-balling sessions, vouchers etc.
Positioning yourself as an expert is particularly effective if you have extensive experience in your field. Through giving your expert opinion on issues in your industry, you build the credibility of you as a thought leader and in turn your company and its products.
BENEFITS OF OUR KITS
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